Underground Rap

The east-coast is often referred to as the birthplace of hip hop music. Originating in the 70s, it is characterized by noteworthy lyrics and wordplay and its effortless delivery. Along the way sub-genres like boom-bap emerged, creating an entire new scene for music and industry stars like Statik Selektah. In 2020, Statik released ‘Time’, an epic collaboration of his old school drum beat style with new school lyricist Jack Harlow. They paired this release with a professional animated lyric video unlike any other.