11 Apr 2023

Why Music Managers Should Invest in Lyric Videos for their Artists

1. Lyric videos can help increase the visibility and reach of an artist’s music on social media and other online platforms.

Shawna & Mia, Raedio – Seduce & Scheme

2. Lyric videos can be an engaging and interactive way for fans to connect with an artist’s music.

Jason Derulo – Lifestyle (feat. Adam Levine)

3. Lyric videos can help drive traffic to an artist’s official website and other online presences, such as their YouTube channel.

Fireboy DML & Ed Sheeran – Peru

4. Lyric videos can be an effective way to introduce new fans to an artist’s music, especially for those who may not be familiar with the artist’s lyrics or vocal style.

I Do – Nick Cannon featuring Chris Brown

5. Lyric videos can help increase the chances of an artist’s music being shared and reposted on social media, which can lead to increased exposure and new fans.

Yung Bleu feat. Drake – You’re Mines Still

6. Lyric videos can be a valuable addition to an artist’s live performances, providing visual elements that can enhance the overall concert experience for fans.

Roy Woods – Drama (ft. Drake)

7. Lyric videos can be an effective way to showcase an artist’s personality and creative style, helping to build a stronger connection with fans and potential fans.

Sam Feldt & Monsta X – Late Night Feels

8. Lyric videos can be a useful tool for promoting upcoming releases or events, such as album releases or tours, helping to generate buzz and excitement among fans.

Kizz Daniel, EMPIRE – Cough

9. Lyric videos can be a cost-effective way to promote an artist’s music, especially compared to other forms of music marketing and advertising.

Jeris Johnson – FRIDAY (feat. Trippie Redd)

10. Lyric videos can help an artist stand out in a crowded music market, providing a unique and engaging way to showcase their music and connect with fans.

Olivia Newton-John – Physical

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