1. It helps to visualize the lyrics, making the song more engaging and memorable
2. It provides a visual representation of the song, making it more appealing to viewers
3. It helps to attract new fans by showcasing the lyrics in a creative and engaging way
4. It can be shared easily on social media platforms, increasing the reach of the song
5. It can be used as a tool for lyric-writing contests or challenges, engaging fans and encouraging them to create their own versions of the song
6. It can be used to create a sense of anticipation for the official music video, increasing anticipation and engagement from fans
7. It can be used to showcase the song in a different light, helping to highlight its unique features and strengths
8. It can be used to highlight a specific message or theme in the song, making it more meaningful and impactful
9. It can be used to create a unique and memorable branding for the song, helping to differentiate it from other songs in the market
10. It can be used to create a sense of community and engagement among fans, encouraging them to share their own interpretations and experiences with the song